The measure would require merchants to submit a notice of intent to conduct
such a sale with the Secretary of State's office. The notice, including the
beginning and ending dates of the sale, would have to be displayed in a
prominent place at the sale location. ...
In addition of the notice of intent requirement, the bill would prohibit
the practice of moving inventory from another store or a warehouse to a store
that is supposedly shutting down. It also defines a "sham" sale as a going out
of business event in which the intent of the owner is to remain open or to
reopen the business at another location in the same area.
My take:
What's to stop a merchant from doing the exact same thing, but simply calling it a "Sale" instead of a "Going Out of Business" sale? This just seems like a dumb law. It's the government getting in the way of a business providing something to a consumer that they could benefit from. If they can show a harm to the consumer from this, I'd be willing to listen...but I don't see it. It just seems like market competition to me.
1 comment:
a sale is just that. A "going out of business sale" suggests liquidation of stock, at what are assumed to be sell-quick prices. In other words, the consumer is naturally attracted to a going out of business sale more than a simple sale, because of what "going out of business" connotes in terms of the need to get rid of your stock at whatever price you can get.
If you're not going out of business, you shouldn't be able to put up a sign that says you are. That's my take.
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